It is with header tags that sections of websites are divided in a site. When creating a new website, you have to make sure that the content is well sectioned. That way users would have an easier time distinguishing the different content. The header tags help you do that, and there are 6 of them: <h1>, <h2>, <h3>, <h4>, <h5>, <h6>. The first two are the most important for SEO, the rest will only help to divide the content and make it more redable.
Articles in Category: SEO Tips&Tricks
Articles dedicated to those who can not sleep due to the SEO situation of their websites.
Many times we forget about this detail, but optimizing the images from SEO is still a good step, and in many SEO checking software this problem will come up if not done right or completely. There are more aspects of working with images that come into discussion when we optimize them for search engines. Here are the most important 6 image optimization steps:
The meta tags have passed trough many changes in the last years, and their roles and SEO impact may have became a bit missunderstanded. Some of them lost impostance, while others are still important for search engine result pages (SERP) to display the preview snippet of a page (see the image bellow).
So let's dive in and see how to maximize the meta tags for SEO:
The Page Title Tag it is the most important on-page SEO element and it's the first line of text that a reader will see in search results. It also appears in the browser when the page is open.
Even though it is very easy to optimize it some people still get it wrong. So let's see 10 tips to write the best optimized title tags for your website pages:
Choosing a relevant domain name is one of the easiest steps to accomplish on the SEO path, and a lot of people just fail to take advantage of it. Especially at the beginning, when your business it's not a known brand, don't get stuck with that business name you always wanted and thought about it! That will come a bit later when your business has a rich portfolio and the your customers are coming back because they liked your service.
What is more important for you at this start-up stage? Your business name or your customers? First, you need to create more leads, bring new customers to your "door", and create more business.
So let's see how to choose a good domain name for your business:
An XML sitemap doesn't necessary affect your search engine rankings, unless your website is not being indexed well. That's what a sitemap does: it helps search engines to index your site, making the indexing process faster.
Is it a sitemap necessary?
Simply put, a sitemap is a file that lists all the URLs of your website, created in XML(Extensible Markup Language). It’s a Search Engine Optimization tool for indexing hard to reach pages and new content.
The sitemap will help you when:
Good linking is one of the most powerful tools when it comes to SEO.
Professional website designers believe that link building is still going to be the SEO trump card for the foreseeable future. They use the linking system inside a website to direct Google bots where they want them to, and help them indexing the inside pages and articles. That's how a computer program judge the importance, trustworthiness and relevance of a web page.
In this post, I will only write about internal link building, and I will come back with a following post about external link building, back linking, etc...
Let's see the best practices in building internal links:
Use Subdomains to increase SEO
Not many people know exactly how the search engines treat the subdomains when it comes to website building and SEO. Research has been done, and the theoretic conclusion is that search engines handle subdomains as totally different domains.
That's why the use of subdomains should be handled with care and knowledge, during the website design process. They can be used to help in page ranking, but they also can damage the SEO for the main website.
Let's see how:
Keywords, the infamous keywords...
As I posted in the previous post about blogging on your site, the first steps in a SEO campaign should be a part of the website building process. For those who do not build websites, lol, I decided to write a few details about those steps too.
How do you want new customers to find you on the web? What words are people likely to use when they search for your company or for the products you offer? Your answers to these questions are your "keywords" and they are integral to building an effective online presence.
A few guiding steps when you create yor keywords:
What is SEO
Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in a search engine's "natural," or un-paid ("organic" or "algorithmic"), search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. - Wikipedia
So, what is the most important step for Search Engine Optimization?