Keywords, the infamous keywords...
As I posted in the previous post about blogging on your site, the first steps in a SEO campaign should be a part of the website building process. For those who do not build websites, lol, I decided to write a few details about those steps too.
How do you want new customers to find you on the web? What words are people likely to use when they search for your company or for the products you offer? Your answers to these questions are your "keywords" and they are integral to building an effective online presence.
A few guiding steps when you create yor keywords: